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The first “Millersville College Faculty Exchange” was published on October 4, 1967 (Vol. 1, No. 1) and, for the majority of the year, every two weeks thereafter by the Public Relations Office. In 2009, because of budget cutbacks and trying to be a good environmental steward, the decision was made in University Communications & Marketing to make the Exchange electronic only.
With changes in how people receive information in 2014, and the speed of that delivery, it presents a good opportunity for University Communications to improve the way the information in the Exchange is updated and distributed.
In keeping with the University’s new strategic plan to engage learners on campus and to be agile:
- News stories will be posted as they are available, instead of only twice a month. The top three news stories will continue to feed to the homepage. All of the stories will be available at the Exchange webpage.
- The stories will also be sent out via Social Media. Follow us on Facebook, Twitter and Instagram at #MillersvilleU
- Faculty, staff and students are encouraged to contribute photos and articles – send to janet.kacskos@millersville.edu.
- The faculty/staff activities will continue to be collected and posted to the Exchange page. In addition, an email from President Anderson will be sent to the campus community once per semester with the faculty/staff highlights and links to the major news stories.
- The “Who Makes Millersville Special” feature will become part of the homepage slider and will rotate along with profiles of students and alums.
The resulting benefits include that news stories will be posted more frequently, and the news itself will be timelier. It will also hopefully reduce the number of mass email blasts being sent out. The changes will take effect this summer.
